What are the different types of Video advertising formats?
Video advertising is to show ads either within, before or after the video. They are known as Mid-roll, pre-roll or post-roll ads. All these three types of ads come under Linear ads.
So they are like normal ads but they play either before the video or in between the video (so the video one is watching is stopped for that duration) or after the video is completed.
Non-Linear Ads run along with the video so the users see the Ad while seeing the video.
Companion ads: Run on the side and do not disturb the viewing experience. It can be in the form of an image, text or video.
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